Future-proof your business with Tom Cheesewright of Book of the Future
You can be great at what you do and still fail, if what you do isn’t what the customer wants any more.
The recipe for sustainable success in this age of high frequency change is all about adaptability. Applied futurist Tom Cheesewright works with government agencies and global 500 corporations to help them see what’s next and respond at speed.
Here he shares his top tips from his new book, Future-proof Your Business.
More in Education

The Story Museum: Bringing Stories to Life in Magical Ways
The Story Museum is no ordinary museum. Nestled in the heart of Oxford, this unique, immersive space is dedicated to celebrating the power of storytelling in all its forms. Whether through interactive exhibitions, live performances, or creative workshops, The Story Museum is on a mission to enrich lives—especially young lives—through the magic of stories.

Unleash Your Potential: AI & Innovation Summer Camp at Cherwell College...
In an ever-evolving world where innovation drives progress, equipping oneself with cutting-edge skills becomes paramount. Cherwell College Oxford proudly presents its AI & Innovation Summer Camp, a transformative journey designed to empower young minds with the tools and insights needed to thrive in the digital age. Here’s why this programme is a must for aspiring innovators:

Shaping Modern Education:Cherwell Launch Pioneering Fast-Track A-Level Programme tailored to meet...
Tuesday 7th May: Cherwell College Oxford are shaping modern education, by launching a Pioneering Fast-Track A-Level Programme tailored to meet the demands of the 21st Century.
From this author

B4 Members enjoy the company of a living legend of the...
In December at Keble College, Peter Bennett-Jones, representing the Lord-Lieutenant as one of her Deputy Lieutenants, officially endorsed Raise’24. As an established television and film producer and agent, we were delighted to recently announce that Peter has agreed to become our Patron.

Seven companies relocating to The Oxford Trust’s new Oxford Centre for...
Seven science and tech start-ups and SMEs are to move from The Oxford Trust’s current Oxford Centre for Innovation to its new location at Blue Boar Court, Alfred Street, in Oxford’s city centre.

The Numbers Don’t Lie
B4 Ecosystems are an opportunity for B4 Members to share challenges, be inspired and learn from experts in their field. They began with our Business Development Ecosystem back in March 2023, which has been lead from day one by the always impressive Caroline O’Connor of Fourth Born. Caroline has been leading from the front as our other Ecosystems learn from her impressive example. Article by B4’s Richard Rosser