How Entrepreneurs Sell: What they do that you don’t but probably should with Paul Essery of My Sales Guru
Paul will discuss the findings from his recent research project exploring how successful entrepreneurs approach the process of selling.
It’s impossible to become a successful entrepreneur unless you can sell. The research examines what entrepreneurs actually do and why it works.
The findings are based on in-depth interviews with 20 successful ‘founder’ entrepreneurs and unlocks some of the secrets of their success.
More in Business Strategy

What prospects are thinking but often fail to ask
I was at a B4 Ecosystem Event recently run by Caroline O’Connor of Fourth Born and she posed a brilliant question to the room. Article by David Finch of Purple Frog

‘Meanwhile in Oxfordshire..’ Case Study: Ducky Zebra, the sustainable kidswear brand...
‘Often girls’ clothes are pink, cute and impractical. They promote kindness, but not always confidence. And boys’ clothes are often blue, aggressive and adventure seeking. They promote confidence, but not always kindness. I wanted to bring these two characteristics together and allow all children, no matter what their gender, to celebrate both kindness and confidence.’ – Sally Dear, Founder of Ducky Zebra

Innovative drone delivery trials take place at Milton Park
A pilot demonstration for a set of innovative drone and electric van freight trials was successfully completed at Milton Park.
From this author

Get Support Announced as B4’s Official IT Partner
We are delighted to announce that Oxfordshire’s leading IT Services provider, Get Support, have become B4’s Official IT Partner.

Reliable Vehicle Servicing and Repairs with Pete Thirtle
When it comes to maintaining and repairing your vehicle, trust and expertise are paramount. That’s why Pete Thirtle Vehicle Services stands out as one of the go-to independent garage for drivers in Bicester, Oxford, and the surrounding areas. With a reputation built on honesty, reliability, and top-tier service, Pete can ensure that your vehicle receives the best care possible. B4’s CEO, Richard Rosser, shines the spotlight on the ultra-reliable, Pete Thirtle.

B4 Members enjoy the company of a living legend of the...
In December at Keble College, Peter Bennett-Jones, representing the Lord-Lieutenant as one of her Deputy Lieutenants, officially endorsed Raise’24. As an established television and film producer and agent, we were delighted to recently announce that Peter has agreed to become our Patron.