Why creativity is essential for business success, more so now than ever before with Iain Lewis of Torpedo
Why creativity is essential for business success, more so now than ever before with Iain Lewis of Torpedo
Creativity fuels business growth. Iain will share how you can harness creative thinking to drive your business success and why creativity should sit at the heart of your marketing strategy to persuade your customers to engage and give your brand their valuable time.
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B4 Newsdesk
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More in Branding
Let’s talk turkey!
Hot off the press – some topical food for thought with a distinctly seasonal flavour and certainly something for businesses to chew over and digest to ensure that they keep abreast of the latest thinking in branding and have a tried and tested recipe for success that isn’t bland for the new year ahead.
By PHIL STRACHAN – The Think Brand not bland Guy
Interview with John F Kennedy, Brand Expert (amongst other things!)
In this edition of the B4 Podcast, B4’s Richard Rosser chats with the man behind the B4 name, John F Kennedy.
Oxford Bus Company ‘Brand the Bus’ finalists announced
The public vote for the latest Oxford Bus Company’s ‘Brand the Bus’ competition has now closed and ten good causes have been nominated for the grand finale.
From this author
Building Better Businesses: How Values, Culture and Purpose Shape Positive Impact
Hosted by Better Business Ecosystem lead Grant Hayward, B4 Members gathered to explore what it truly means to run a “better business” — one that creates meaningful impact for employees, customers, communities and the wider world. The discussion examined how organisational values, mission-driven thinking and workplace culture shape the way businesses operate and grow. Please see link at the foot of the article to a report from new B4 Members, Designed by Oxygen, which was referenced by Suzie Mills during the session.
HENLEY FESTIVAL’S SPECTACULAR LINE-UP FOR 2026
Henley Festival Presented by Hemani is thrilled to reveal a dazzling line-up for five magical summer nights from 8-12 July 2026 with headliners on its iconic Floating Stage including Boy George & Culture Club, Sugababes, Lulu, and Alex James’ Britpop Classical.
B4 Business Development Ecosystem – Strategic Focus on Winning the Right...
Our recent Business Development Ecosystem, facilitated by the excellent Caroline O’Connor of Fourth Born, brought together business owners and senior business development professionals from sectors including construction, professional services, charities and technology.