Web & Social Digest #2
Read the latest digital marketing, social media and website news from XIST2, Versantus, HeadOn PR and many more.
FREE SEO audit for B4 members
XIST2 are marking Random Acts of Kindness Day by offering a FREE SEO audit for B4 members for this month only.
Digital Marketing Trends for 2022
2022 is here and after the last 2 years of pandemic, it is safe to say that marketing approaches have been turned on their heads! While many are coming back down to rest on their feet, we are seeing some pretty major changes in the way marketeers are approaching this year. So, here are our […]
Greener websites: taking the green initiative in digital
Like all businesses, we’re working hard to reduce our environmental impact. The time for ‘business as usual’ is behind us, and at Versantus we want to help our customers reduce the carbon footprint of their digital assets. Of course there’s a moral obligation to look after our planet, but, if you rely heavily on digital channels to do business, there’s a financial benefit too.
The Importance of Blogging for SEO
The blog feature on a website can be one of the most overlooked and underestimated pages in terms of SEO. Utilising the blog section on a website and updating it with content offers the opportunity for a greater SEO impact, higher rankings for search terms on search engines, and more authority and visibility. Why is blogging so […]
How to craft stand out media content
It’s noisy out there. There are now millions of pieces of content going out through various media channels from traditional media through to digital and social media. It is easy for content to go un-noticed throughout the masses.
Why Is My Website Not Appearing On Google?
When you type something into the Google search bar to try and find your website on the SERP (Search Engine Results Page), you’re not actually searching for your website. You’re searching for a page of your website that you want to appear.
XIST2 get involved in the fight against poor sanitation this World...
3.6 billion people are living without access to safe sanitation. Toilets – and the sanitation systems that support them, are underfunded, and poorly managed or neglected in many parts of the world, with devastating consequences for health, economics and the environment, particularly in the poorest and most marginalized communities.
Core Web Vitals: what you need to know and how to...
The rise in slow-loading websites, intrusive pop ups and unexpected page shifts has led Google to crack down on poor user experience (UX). With the inclusion of Core Web Vitals to Google’s ranking factors, knowing how your website scores and improvements you can make will help you stay afloat once the upcoming updates take effect.
More in Web & Social
How do I hire a web development agency?
It can be tough finding a good web development agency – mainly because there are so many agencies out there, and it can be hard to know which one is the right fit for your project.
How do I choose a good web design agency?
The first thing to appreciate when choosing a good design agency is that there is no one-size-fits-all solution, so you’ll need to find an agency that can tailor its services to meet your unique requirements.
Overview of Digital Services Tax (DST)
The UK’s Digital Services Tax (DST) came into operation on 1 April 2020. This tax is designed to ensure that the major social media, search engine and online retailers are subject to a 2% tax on revenues generated from the participation of UK users of their services.
From this author
B4 Welcomes MOTION3
Welcome to B4, Chris Smith and the team from MOTION3, a video agency near Oxford that specialises in creating high-impact visual content for businesses and organisations.
The Importance of Storytelling – How It Can Help Your Business
By sharing your business story thoughtfully, you show potential customers that you’re not just another company trying to sell something, but a trusted partner with a history and purpose. In a world of ‘fake news’ and scams, it’s important for every business to demonstrate its authenticity.
10 Reasons why Deeper Business Connections Help to Build Trust
Deeper business connections offer a range of significant benefits that can contribute to long-term success. Developing deeper connections in business is not just about transactional benefits but about creating a network of support that nurtures growth, collaboration, and resilience. At B4, we help businesses make connections and build relationships. Some of our Members have been with us for well over 15 years as being part of a trusted community of people and organisations that understand the value of trust is a crucial part of their network building strategy.