Interview with John F Kennedy, Brand Expert (amongst other things!)
In this edition of the B4 Podcast, B4’s Richard Rosser chats with the man behind the B4 name, John F Kennedy.
John has 25 year’s experience as head of marketing strategy and deployment/development director in professional services – Legal, Finance. John is also a Fellow of the Institute of Data and Marketing (FIDM) and Hanshi 8th Dan Black Belt Karate. John is a mentor to business leaders at all levels, an Inclusivity, Diversity and Sustainability champion, key note speaker, presenter and lecturer… and all round good guy!
Listen Now
More in Branding
Let’s talk turkey!
Hot off the press – some topical food for thought with a distinctly seasonal flavour and certainly something for businesses to chew over and digest to ensure that they keep abreast of the latest thinking in branding and have a tried and tested recipe for success that isn’t bland for the new year ahead.
By PHIL STRACHAN – The Think Brand not bland Guy
Oxford Bus Company ‘Brand the Bus’ finalists announced
The public vote for the latest Oxford Bus Company’s ‘Brand the Bus’ competition has now closed and ten good causes have been nominated for the grand finale.
Family owned business focuses on environmentally friendly solutions in new rebrand
After 40 years of supplying a variety of custom packaging options ‘The Bag N Box Man’ is rebranding.
From this author
The Importance of Storytelling – How It Can Help Your Business
By sharing your business story thoughtfully, you show potential customers that you’re not just another company trying to sell something, but a trusted partner with a history and purpose. In a world of ‘fake news’ and scams, it’s important for every business to demonstrate its authenticity.
10 Reasons why Deeper Business Connections Help to Build Trust
Deeper business connections offer a range of significant benefits that can contribute to long-term success. Developing deeper connections in business is not just about transactional benefits but about creating a network of support that nurtures growth, collaboration, and resilience. At B4, we help businesses make connections and build relationships. Some of our Members have been with us for well over 15 years as being part of a trusted community of people and organisations that understand the value of trust is a crucial part of their network building strategy.
Raise’24 Demonstrates the Power of Collaboration and Team Effort
At Keble College on Friday 13th December, one hundred representatives of Oxfordshire’s business and charitable communities came together to celebrate months of incredible fundraising efforts and as they all stood at the threshold of the hugely impressive Great Hall, they had already raised well over £20,000. That total has now soared to £37,500 thanks to the generosity of well over 500 donors and the hard work of 33 fundraisers.