purpose

Business as a Force for Good, Community Building, EDI, Education | National, Oxfordshire

Target PR’s journey to discover The Real Meaning of Business

B4 NewsdeskFri 30th Jul 20211 min

In this session Grant Hayward and Sam Kandiyali use the recently developed B4 TRMOB graphic as a tool to highlight the ways in which Target PR use the business for positive social and environmental impact.

Community Building, EDI, Responsible Business, Sales & Marketing, Strategy | National, Oxfordshire

A tale of optimism, woe and optimism (again)

B4 NewsdeskMon 1st Mar 20216 min

Back in 1998/99 I had worked out that the way an organisation or business CONDUCTED itself was the central driving outcome for business and brand strategic thinking. I’d even given my thoughts a name – uncreatively, I called it CONDUCT.

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